My oh my, Estée Lauder Malaysia reveals the first in the world concept store in Sunway Pyramid! Calling it the #BeautyPlayground, the idea is for you to go in and PLAY with SKINCARE and COSMETICS! Of course, at the moment, the store is surrounded by elements of current 'it' girl and face of Estée Lauder - Kendall Jenner. It's rare for me to actually feel influenced by a celebrity but I do actually love Kendall. Have you seen her latest commercial with Estée Lauder? She's gorgeous and funny!
There are six play areas, Glow On, Get Polished, Strike a Pose, Glam Up, Mix and Mingle, and Chill with Kendall Jenner. Though, I personally have 4 personally favourites.